Effectively Promote A New Blog Post Or Event

Whether you're promoting a new blog post, webinar, event, or otherwise, SmarterQueue's power scheduling features make it simple for you to effectively share your content 💪 

Check out these tips for ideas on how to maximize your reach!

In This Article

Create A Mini Campaign To Promote A New Blog Post

The first few days after publishing a new blog post are the best times to promote it to get an initial boost in views! After your new blog post drops, follow these easy steps to create effective social posts: 

1. Navigate to ' Create a Post' to open the Post Editor.

2. Select a Category and Social Profiles for your content.

3. Compose your post by writing a caption and adding the link to your blog. You'll see a link preview automatically update in the right-hand pane.

4. Click 'Add Text Variation' to add an alternative caption to your post.

5. Add 2-3 more text Variations to ensure your content stays fresh each time it recycles and posts again.

6. Scroll to Post Timings and select 'Schedule'.

7. Use the date picker to select a time later today for your first timing.

8. Click 'Add another date' and a second date selector will appear. Choose a date 2 days away from today then repeat this step to choose one last specific date 2 days later.

9. Scroll to Evergreen Post Recycling and toggle the button to 'Recycle after Posting'.

10. All that's left is to click 'Save' and your mini blog post campaign will go live! 🎉 
Effectively what we've done here is to schedule our new blog post to go out several times rapid-fire over the course of a week, then be added back into our Queue to be posted on a slower rotation along with our other blog post content 💪 
By creating Variations in steps 4 & 5, we've ensured our content will stay fresh being posted so close together and later while recycling - this will give new life to our post and give our blog the opportunity to reach more eyes than if we had simply posted just once

Promote An Event Effectively Leading Up To The Big Day

If you've scheduled a webinar, sale, conference, or other events, easily publicize the date using recurring posts! Leading up to the event, be sure to follow these steps with your social content:

1. Navigate to ' Create a Post' to open the Post Editor.

2. Select a Category and Social Profiles for your content.

3. Compose your post by writing a caption and adding any media. If you have a link to share with your followers to register for your event or webinar, include that too! 🔗 Your post preview will update in the right-hand pane. 

4. Click 'Add Text Variation' to add an alternative caption to your post.

5. Add 2-3 more text Variations to ensure your content stays fresh each time it recycles and posts again.

6. Scroll to Post Timings and select 'Recurring'.

7. Choose a date and time for your content to publish first, then use the drop-down menus to set the post to repeat again every 1 day.

8. Under 'Should this post expire?' check the second box next to 'Expire after' and use the date picker to select the date of your event! 

9. Finally, click 'Save', and your mini-campaign to promote your event will go live! 

SmarterQueue will automatically post your varied content every day leading up to your event 💪