📹ī¸ How To Find The Best Hashtags For Your Posts

Hashtags create visibility, as they help social media audiences find posts related to specific content that they are interested in, and encourage them to explore a theme that catches their eye in more depth. 

This is why using the right hashtags for your social media posts will ensure that your content is seen by people that are actually interested in it, optimizing engagement. 


In This Article


Video Walkthrough


How To Find Hashtags For Your Post

We've made it easy to find the best hashtags for your content, by adding hashtag search resources right where you need them - when editing an Instagram post, or editing a Snippet. Just follow these quick steps to get started:

1. Head over to " Create a Post" or edit an existing post.

2. Create your Post or make any necessary edits: choose a  Category, select the Social Profile(s) you want to post to, add your text, and media components.

Note: Make sure to also  select an Instagram Profile, as only then will the "Hashtag Search" option become available in the Post Editor.

3. Select "Hashtag Search" to open the linked hashtag search tool in a new tab and start looking up the best hashtags for your post. 

4. Once redirected to the search tool, you can enter a hashtag or keyword about the content that you will be posting. 

  • This will generate a list of the 30 best hashtags that match your search term.

Note: Notice that each hashtag displays two colored bars: the red represents how relevant the hashtag is for the word you typed, while the orange represents how popular the hashtag is.  Banned and spammy tags are filtered out, so there's no risk for your content.

5. You can enter additional hashtags or keywords that match your content, to get additional recommendations on the best hashtags for your post. 

  • For each new keyword, you add there will be a new 30 best hashtag list generated to match. 
  • You'll notice that a good mix of 30 hashtags in total will be automatically selected between the multiple lists generated, to ensure you don't use more than the Instagram limit per post.  

6. Use the "Manual" option to pick and choose the hashtags you want from the available lists.

  • Uncheck the boxes next to the hashtags you don't want to use and check any others that seem more appropriate for your post. 

Note: Make sure to select a good balance of more relevant and popular hashtags. Popular hashtags will make your content visible for a larger audience, but more people are using them, so your post would be diluted amongst a lot of other posts. Relevant hashtags would ensure that your posts are seen by the right audience, not just by the larger, making it more likely to get additional engagement. 

7. Once you've decided on your hashtags, access Copy Mode. 

8. Select and copy the hashtags - you can keep the five dots if you're adding the hashtags in the first comment, or remove them if you're adding them to your post. 

9. Paste the hashtags to your Instagram post. 

Note: You can also add your hashtags to a first comment for your Instagram post, or divide them between the post and the comment. Keep in mind that Instagram's limit of 30 hashtags per post extends to the first comment, so if you're  adding hashtags to both your post and the first comment, the total number between them can't be over 30.
Note: You can also use the generated list of hashtags, or part of it, for any other social media platform you're posting to. 

How To Save And Optimize Your Hashtags Using Snippets

Once you find the best hashtags for your content, we recommend that you start saving the ones you'll reuse as Snippets and add them to your posts later on with just one click!

Saving Your Hashtags As Snippets

1. Access your Snippets by selecting the gear icon (⚙) in the upper-right corner of the Dashboard, then "Settings", then "Snippets".

Note: You can also find your Snippets and create new ones in the Post Editor, by selecting the "clipboard" icon under the text box. 

2. Select "Create a new Snippet". 

3. This will open the Snippet Editor, where you'll be able to give your Snippet a name and add the hashtags you want to save. 

Note: You'll also see the "Hashtag Search" option here, which will open the linked hashtag search tool in a new tab so that you can look up the best hashtagsto save.

4. Add your hashtags in the "Snippet" section, either by writing them or pasting them from the hashtag search tool. 

Note: You don't need to worry about any formatting that was brought over with the hashtags. When saving the Snippet, all formatting will be removed to only leave the hashtags, ready for use.

5. Give your Snippet a name and save it. 

Optimizing Your Hashtags And Snippets

You can optimize your hashtag use further, by creating Snippets for specific keywords only, or looking for trending hashtags by location.

1. Save Snippets of a few hashtags around single keywords, that would allow you to easily combine them when creating posts:

For example, in the search above we used 3 keywords that matched our post: 

  • "coffee", as we were searching for the best coffee/coffee shop; 
  • "London", as we were looking for the coffee shop in the London area; 
  • and "workspace", as our post was about where we were going to be working from that day, specifically a coffee shop in London. 

The selection for each keyword could be saved separately, to make it easier to combine hashtags for future posts. For a nomad remote worker, next week's workspace post could be from a teahouse in Berlin, or a restaurant in Paris. 

Note: You can also add the number of hashtags in the name of the Snippet, so that you can pick and choose while making sure you don't go over the maximum number of 30. 

2. Find the best and most used location-related hashtags using the Map option. 

Simply select the "Map" option and then zoom in on the location you're interested in to find the best hashtags. 

As we can see above, this helps us identify relevant hashtags for Paris, like #paris, #louvre #eiffeltower, #museedorsay, #parisphoto, etc.

3. Check how your posts with hashtags are doing and optimize your hashtag usage further.