What Makes SmarterQueue The Best Alternative to Later

Social media management is an essential part of any successful marketing strategy, so of course, it's incredibly important to choose the right tool for the job. 

SmarterQueue is the more powerful, feature-rich, and flexible alternative to Later. More reliable. More robust. More value for money. 💪

More than advanced scheduling, SmarterQueue offers in-depth analytics and content curation tools that take your social media to the next level. And all that while letting you create  your own affordable bespoke plan that can grow as your needs grow. 


In This Article


Main Feature Comparison

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6 Reasons Why SmarterQueue Is The Best Later Alternative

SmarterQueue is the smartest all-in-one social media management tool for savvy marketers. Automate scheduling to your favorite social platforms, bulk-import from blogs and social feeds, and get weekly reports full of useful insights; SmarterQueue has it all. 


Streamline Your Scheduling With Smart Automation

Getting the perfect  content balance is easy with SmarterQueue. Unlike with Later, you don't have to keep track of your social media schedule yourself and schedule each post manually.

The goal of using a scheduler should be to  automate your social media presence and save time so you can focus on creating amazing new content, rather than worrying about when your content will be published! 

You can easily organize your content into Categories and set up a recurring Posting Plan, to choose when you want to post each type of content every week. Then each time you add a post to any of your Categories, SmarterQueue will send it right to the Queue and take it from there. 💪 

And sure, you can absolutely schedule key posts manually, to one or more specific times, or even create recurring posts that repeat on the exact cycle you choose, whether it's once every 4 days, once every 2 weeks, or every year on your favorite Holiday. 

Think of the Smart Queueing system as a spare pair of hands working alongside you to maintain your ideal content mix.


Boost Engagement With Content Recycling

Normally, less than 5% of your audience will see your posts, and only if they're online soon after you post them, so make sure every post gets seen, not wasted. ♻

SmarterQueue lets you automatically recycle your Evergreen posts, at the frequency you choose, until the date you select: giving you up to 10x more reach. We even offer Twitter-compliant post recycling, in line with their rules and guidelines around Spam. 

Gone are the days of manually re-scheduling your blog posts every week. Simply fill your Queue with evergreen content, and your posts will be recycled for as long as you want, so it never runs out.

And that's not all. You can  use Variations to post different text and images each time it gets recycled. 

This doesn't just allow you to  keep your Evergreen content fresh and unique, but also gives you the chance to A/B test image and text options and see what your audience responds to!

Plus, SmarterQueue retains a copy of every post forever. You can store seasonal posts, or resurrect old content with just one click.

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A Media Powerhouse

Media is one of the most important components of your social media content. That's why we made SmarterQueue a media powerhouse, with a ton of options available to bring the best media to your posts. 

Search for the perfect image or GIF to accompany your post, and get 2x more engagement. Choose from millions of images via  GiphyUnsplash, and  Pixabay, all royalty-free and ready to use

Or better yet, use our Canva integration to bring in all the amazing designs that you've created on Canva.com. 

And that's not all, upload an image (or multiple images at once), a video, or a GIF using a file from your computer, or copy an image from the web, using the image public URL. 

And on top of that, all of the media you use for your posts gets automatically saved in your own Media Library

This includes any media you’ve uploaded to SmarterQueue, Canva designs that you've created or imported from Canva.com, as well as any media that you have curated from third parties (both web and social) and shared from your SmarterQueue account.


Find And Import Great Content To Your Queue

Easily find recent, relevant, and inspiring new content that is proven to get engagement, using our content discovery tools, image search, and smart filters. 

You'll be able to import content from Social Media Profiles, Blogs, and Websites with configured RSS feeds, YouTube channels and playlists, Google Alerts,  Feedly bookmarks, and more, right from the SmarterQueue Dashboard.  

With SmarterQueue, you don't need to just rely on pulling content via hashtags & mentions from Instagram, Instead, you'll be able to bulk import all of your great content in one go from Facebook & Twitter as well.

And since Bulk importing is such a great way to add a large number of Posts to your Queue at once, we've made it work for your new content too. You can bulk import up to 200 Posts at a time using a CSV file, in just a few seconds.

You can even import directly as you browse the internet, with our Chrome Extension, or Bookmarklet (if you're using a different browser).


In-Depth Analytics For Data-Driven Decisions

SmarterQueue reports are easy to understand and full of actionable insights.

Compare performance between  Categories and  post types, see the  most effective times to post, and  benchmark your performance against competitors, by analyzing and comparing social profiles and their entire activity.
You can even sort your past posts by likes, shares, or clicks, to see which posts your audience liked best, and easily re-queue them.


Great Price, Custom Plans, And Room To Grow

While Later is available for a lower starting price, we're making sure you're getting more value for your money. 💸

The Starter Plan for SmarterQueue does not limit its users in terms of feature availability such as being able to mention other profiles, unlimited shared logins, live chat support, and seeing your top-performing posts from even before you started using SmarterQueue. None of these features are available in the starter plan for Later.

On top of that, with SmarterQueue you start at 4 social profiles, all of which can be either from one single platform or multiple, something that's not supported on Later. With Later, each additional connected social profile from the same platform requires a paid upgrade.

If you want to add 2 Instagram Profiles from the start, you're looking at $40 USD per month on Later, vs $24.99 USD monthly value on SmarterQueue. 

And while SmarterQueue and Later both offer a 14-day trial,  we do not require any credit card details during the free trial until you've decided SmarterQueue is a good fit for your business! 💪🏻

Whichever way you look at it, SmarterQueue is the more affordable and fairer option, that doesn't let you compromise on functionality! 

And the Custom option will allow you to choose from one of our popular pricing packages and then build your very own personalized Custom Plan on top of it, via add-ons! This way you will always pay exactly for the features you need, and you'll have room to grow your plan around your needs without you being forced to pay extra for features you do not require. 

You can see the prices for each Plan on our Pricing page. 

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